3 Tips to Create Sustainable Nonprofit Systems

By Tycely Williams

Regional Chief Development Officer
American Red Cross

From fundraisingcoach.com

Nancy loves her job.

Nancy works at a local animal shelter. Nancy ensures neglected animals receive proper care. She would do almost anything for those animals. While Nancy is among the 10% of Americans working within the nonprofit sector; she has never played an active role in raising resources for the shelter.

Nancy, like many nonprofit employees, didn’t get the memo. As a leader of a nonprofit organization, you must create sustainable systems for managing the organization and the expectations of employees. Your goal is to develop a system to measure and reward everyone for charitable fundraising. You cannot fuel your mission without revenue. You want every member of your team to actively engage in the execution of the resource development strategy. That’s right—every employee (even Nancy) is a charitable fundraiser.

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