Blogging for Nonbprofits: A Picture is Worth a Thousand Words

From Social Media for Nonprofits

This is part three of a five-part series on how you can build a strong cause (brand) presence through blogging. We’ll talk about getting started, blogging platforms, idea generation, and distribution channels in the series to help you get started with blogging.

 Blogging for Nonprofits- (2)Master blogger Jeff Bullas lays out six compelling reasons for why your blog must include a compelling image. A high-quality picture will emphasize your point, help your audience to engage emotionally, and make your post much more appealing when shared on social media. It also adds color and allows you to engage audiences that learn more from visuals vs. words. Check out this infographic for how images affect blogs, search and social media posts.

 If you have a little bit of a budget, you can buy stock images from services likeShutterstock, iStockphoto and more. There are also several sites that provide specialty royalty free stock photos. If you are a small nonprofit organization, you may not have much of a budget to spend on paid services — there are lots of ways to get high-quality images online for free.

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