7 Statistics Showing How Millennials Prefer To Support Nonprofits

A couple posts ago we wrote about the 2013 Millennial Impact Report—which uses survey results to explain how Millennials connect, involve and give to nonprofits. Today, we’re back with more on the report. This time, we’re looking at how Millennials give—and promote giving—to nonprofit organizations.

The key thing to remember when it comes to Millennial giving is that it’s not as much about gaining large donations (unless your tapping into the Zuckerberg-esque Millennial millionaire crowd) as it is about establishing relationships with Millennial donors and paving the path toward long-term giving.

With that in mind, let’s dive into some figures to see how you can better reach and engage Millennials to best support your giving programs.

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