12 Not-So-Great Realities About Nonprofits and Social Media

via http://www.nptechforgood.com/

For more than a decade the blogosphere has touted the power and promise of social media (this blog included), but there is also a downside to using social media for your nonprofit. Granted, the positives do outweigh the negatives, but it is important to step back occasionally and take a critical look at how social media is impacting nonprofit technology at your organization as well as your digital staff. Beyond the power and promise, nonprofit technology needs to produce results that can be quantified and that’s becoming harder to do in respect to social media.

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