Nonprofits, YouTube and Content Curation: A Perfect Marketing Mix
By Debra Garver
dlvrit.comConnecting with your nonprofit’s audience is like being a good friend.You’ve got to devote time to friends to maintain a close relationship, and as a nonprofit you’ve got to devote time to your audience.
With limited time and resources, content curation is an essential marketing tool for keeping the connection with your nonprofit audience fresh and current. But every organization curates content differently. Many share content only on social media while other organizations use content curation in all facets of their nonprofit marketing plan.
Today, we will be discussing best practices for curating content for Nonprofits using the social media platform YouTube:
- Why YouTube
- Nonprofit Success Stories using YouTube
- How to Curate YouTube videos for Nonprofits
- Curation Ideas
- Donation Cards on YouTube
- Perfect YouTube Post – an example
Why YouTube
- Share Videos Across Social Media Using Smart Automation
As a non-profit, your definition of success might be different than say, Justin Bieber’s, but you can use video in a similar manner to engage and educate people across the world.
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